Sunday, July 6, 2008 

Cincinnati Karaoke

Cincinnati, like most cities these days, has a multitude of Karaoke bars to choose from on any given night. If you are ever out on a Friday night, you might want to try the Pirates Den on Anderson Ferry Rd. in Western Hills, where Cincinnati Karaoke host Robin Saint James brings her unique style of Karaoke entertainment to the public. She and her sidekick Sean Caldwell provide lots of laughs and guarenteed fun.

Robin is also a writer for local Cincinnati newspaper, and the author of a book called "Karaoke Krazy! Is This On?" The book is a humorous, satyrical, look at the Karaoke phenomenon, and also gives tips on singing and various other topics, including how to create you own television show. Here is an excerpt from the chapter entitled "What is Karaoke Anyway?":

Several years ago, someone in Japan thought there was a need for this type of entertainment ---and they were right.

In Japanese work environments, people are expected to contribute to the common good of the whole and not to draw undue attention to themselves.

American culture dictates a sense of individualism. We are conditioned to stand out from the crowd. But this is not so in Japanese culture, where modesty and a sense that one does not blow their own horn is the norm.

But we are all human and we like to get attention regardless of our cultural upbringing. In my opinion, the Japanese were more than ready to channel their hidden desire for individuality and acceptance into something allowable.

Singing has long been a part of the Japanese culture as it has brought them feelings of happiness. Corporate workers tend to feel a sense of relief from their fast-paced lives when they sing, so Karaoke is a natural outcome of their desires.

When whoever the Japanese genius was that created Karaoke did so, the masses were ready to jump in with both feet.

A few decades ago (in Japan), Karaoke boxes were created for people who wished to hear themselves sing. They were soundproof, just in case the singer was not so good. These boxes were set up anywhere the need warranted, from subway stations to street corners.

Eventually, Karaoke bars began to spring up all over Japan. It soon became so popular that there were even Karaoke cabs that provided people the means to sing on their way home from work! Sometimes the singers would be required to pay to sing. This became a good source of income for many business owners.

Karaoke also has practical uses for the Japanese. They like to sing western tunes and invariably they are able to learn English or other languages. It is also a significant tool regarding socialization, given that it holds no prejudice in terms of good singers vs bad.

The Karaoke phenomenon eventually spread throughout Asia and Europe, and of course, the United States.

Laser discs helped to bolster the popularity of this new form of entertainment. These 12-inch albums were first produced, as far as I know, by Pioneer Audio. I assume they were made in the same format as the 12-inch movie discs that started to become popular and then fizzled when DVDs hit the scene.

The Pioneer laser disc is really a work of art. Each and every song has its own video behind the lyrics. This entertained audiences as much as the actual singing. I had people that would come to my shows just to watch Karaoke videos.

I have to credit Pioneer for putting so much effort into their product. It was one of the reasons that my early shows were so successful. Everyone wanted to see what Karaoke was all about. To have videos on top of the singing was simply icing on the cake.

Unfortunately, other companies that eventually got into the Karaoke act and quickly found out that compact discs with graphics (words only) would work just fine.
CDGs were far cheaper to produce and manufacture than laser discs and therefore far more inexpensive to the consumer. 12-inch laser discs were sold at about $130.00 per item. The smaller CDGs could be purchased for the cost of a CD. Therefore, the giant Pioneer laser disc was out and CDGs were in.

Although the giant disc era ended several years ago, I became so programmed to them, I still find myself starting shows by rolling off Good evening ladies and gentlemen and welcome to Laser Video Karaoke. I am your host.

I think it is too bad that cheaper won out over better quality. Pioneer had a good product but it could not keep producing it when other companies were pumping out cheaper versions at a fraction of the cost.

By cheaper I dont just mean without the video. (Albeit the video cost more to produce than the music.) The orchestration on some brands of CDGs leaves a lot to be desired. It pales in comparison to the fully orchestrated sounds of the old Pioneer discs.

Pioneer used studio musicians, the best sound technicians, the works. You could easily tell that Karaoke versions of songs were as well put together as the artist's originals.

However, other companies were obviously using a cheaper means of getting there by simply programming keyboards to do what an orchestra once did. Thus, the demand for pioneer discs with video decreased. As far as I know, videos no longer accompany songs....

If you would like to read more, check out the Karaoke Krazy website at www.karaokekrazy.org. You can also order the book at Amazon.com

Robin Saint James, has just completed her new book titled Karaoke Krazy. The humorous, satirical, yet realistic look at the American Karaoke phenomenon will be for sale at Cincinnati outlets in June.

Saint James is the former host of three local television shows, Karaoke Korner (WSTR), Cornucopia Corner (WSTR), and Cincinnati's Rockit to the Stars (WLWT). Also a former recording artist, she is still entertaining audiences after twenty years in the business.

 

The Secret to Music Marketing On the Internet

We have all heard the stories of musicians "making it on MySpace". Well, while there are a few genuine success stories out there, I am here to tell you that music marketing on the internet is in no way as simple as simply throwing up a MySpace page, adding a bunch of friends and calling it a career.

While MySpace has a lot of benefits for musicians I would actually go as far as to say that MySpace doesn't really matter. If you already have a great MySpace campaign going then great, keep doing what works. However, if you are about to release an album or you have recently released one only to see disappointing results, then I am going to suggest that you completely rethink your music marketing strategy.

In a nut shell, I have found these to be the components of a successful music marketing campaign.

1. The Mailing List: Focus on building your mailing list. Create a mailing list on every piece of web real estate that you have.

2. Traffic: Do whatever it takes to send as much traffic as possible to that mailing list sign up form. Use MySpace, Facebook, post in forums, flyers, stickers, emails, pay if you have to, just do what ever it takes. The more traffic, the more sign ups, the more albums sold.

3. Communicate with your fans Don't sell to your fans, communicate with them. Let them get to know you by sending out fun and valuable emails. Do this as often as you can without being too annoying. Once they trust you it is ok to promote your album but do so with respect for their time and intelligence.

Music marketing is an art form in its own right. These are just a few simple tips to developing a successful music marketing campaign. With a little bit of know how effort on your part you should start to see an increase in album sales in no time.

To get a Free Copy of my Report on Internet Music Marketing Strategy simply go to http://www.InternetMusicMarketingStrategy.com This report will only be available for a limited time so get your copy today!

 

Guitar Lesson: Learn To Play Popular Melody On Your Guitar

There are many ways to notate music on the guitar. You can use sheet music easy to understand when you have learned to read sheet music. To learn to read sheet music on the guitar is however not so easy for many students.

What different ways are there to notate guitar melodies?

1. You can use guitar sheet music. The advantage is that it is universal, meaning that other instrumentalists will understand the notation.

2. You can use guitar tablature. A tablature staff consists of six lines representing the six strings on a guitar. Number on the lines indicate what fret to press down. Guitar tablature is very common on the net and is a widely used.

3. Use another system.

4. Describe with words how to play the melody on the guitar.

In this article I will use an easy system that doesn't need a staff and I will also describe how to play the melody on the guitar with words. We will learn to play the melody Happy Birthday To You.

How to read the guitar notation

The first number tells you what fret to press down. The second number what string to play on. An example:

1/2

This means, press down the first fret on the second string.

Let's play Happy Birthday To You. We can divide the song into four parts:

1. Start by playing the open third string twice. When you play a string without pressing down a fret is called to play an open string. Then you press down the second fret on the third string and the open third string. Play the first fret of the second string and the open second string. It will look like this:

0/3 0/3 2/3 0/3 1/2 0/2

2. Play the open third string twice. Play the second fret on the third string and the open third string. Play the third fret of the second string and the first fret on the second string. It will look like this:

0/3 0/3 2/3 0/3 3/2 1/2

3. Play the open third string twice. The third fret on the first string and the open first string. The first fret string two and open second string. Second fret on the third string. It will look like this:

0/3 0/3 3/1 0/1 1/2 0/2 2/3

4. We finish the song by playing the first fret first string twice. Open first string and first fret second string. Third fret second string and first fret second string.

1/1 1/1 0/1 1/2 3/2 1/2

Learning to play the song Happy Birthday To You on guitar is a good investment. According to the Guinness Book of World Records, "Happy Birthday to You" is among the top three most popular songs in the English language.

Peter Edvinsson is a musician, composer and music teacher. Visit his site Capotasto Music and download your free sheet music and learn to play resources at http://www.capotastomusic.com

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